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Glossary

What is Omni-Channel?

Omni- channel is also considered as multichannel retailing. These are an ample of procedures which use of multiple channels which enhance and leverage customers shopping experience. Omni-channel includes different research and survey before you purchase any product online. These channels comprise of mobile stores, mobile application stores, calling and telephonic-sales and other retail stores with all procedures involved with customers’ transactions. Different transactions include purchasing, browsing, after sale services and before sale services and more. BPOs need to keep the complete track on these multiple transactions and maintain data sheets. This is a nice practice for the BPOs and Omni-channel ensures complete customers satisfaction.

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