submit query

Please fill with your details

  • refresh

What is Automatic Number Identification?

Automatic number identification (ANI) is a telephone network that passes the number of the phone the caller is using to the call centre, real-time. ANI is a feature of telecommunication network allowing telephone to show the number of the calling party. ANI is a part of Wide Area Telephone Service (WATS). It is an advanced feature of a telecommunication network, which is used by outsourced call center service providers to identify the directory number (DN) of a customer or subscriber.

ANI allows the professionals of the call center to automatically retrieve associated information of the customer, which includes phone number, location, account record, and billing status. Third party companies are exploiting this advanced technology to bring advancements and innovations in the world of business. This software help in determining spoofing and fraudulent activities. Telemarketing companies use this feature while routing both inbound and outbound phone calls. This helps in increasing connection rates; call backs; efficiency of the agents; and decreasing agents’ errors.

This technology meticulously screens out nuisance calls thereby validating the telephone number of the caller in the existing database of the company. In recent years, this proactive stratagem is used by numerous support service companies.

Resource Library

An insight into Call Center Outsourcing

Global enterprises strive to attain service excellence so that they can stay ahead in a competitive environment.

Download Now >

BSNL Augmented Business Performances with Go4customer

TBharat Sanchar Nigam Limited (BSNL) started its operation and installed Quality Telecom in the nation.

Click here to Read >

Getit infomedia optimized business performance with

GetIt Infomedia is a leading digital supermarket in India

Click here to Read >


The Rising Significance of Medical Call Center Solutions!

<p>Outsourcing is not new to the business industry and most companies consider outsourcing because handling multiple functions in-house is hassling for them. Since healthcare firms handl....

Read more>>

Resolving the Hassles of Increasing Call Volumes!

<p>Increasing call volumes are not always a good thing!</p> <p>Several companies miss-interpret increasing call volumes with the fact that more people are ....

Read more>>

Our Esteemed Clientele

  • MSME logo
  • Manrega logo
  • GIL Company logo
  • BSNL Company logo
  • NMEICT Company logo
  • hudco Company hudco
  • Relaxo Comapany logo
  • NSEZ Company logo
  • Gail logo
  • MTNL logo
  • timex logo
  • BPCL Company logo
  • HPCL Company logo
  • IOCL Company logo
  • one97 logo
  • AIIMS Company logo
  • Power-Grid logo