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Glossary
Glossary | C | What is caller id

What is caller ID?

What is a Caller ID?

Caller ID, also known as Caller Identity Identification, is a telecommunications technology that allows the recipient of a phone call to see the caller's phone number on their phone or mobile device before selecting whether or not to accept the call. Users of mobile phones can also discover a caller's identity if the identity of a specific number has been entered into their local phone. Caller ID is a valuable function that helps people protect their privacy.

How does Caller ID work?

The functionality of caller ID is divided into two parts; here's how it works.

Identification of a Phone Number

The number displayed is usually the caller's registered phone number. This approach is used to make outgoing calls from a landline or a mobile phone. The information on calls from VoIP (Voice over Internet Protocol) providers, on the other hand, can be changed. To put it another way, the caller can change this information through a web interface. This feature makes it easy for customers to reference call-back numbers while routing calls.

Identification of Name

The receiving party's cellular carrier identifies the name of the caller. The carrier's information does not come from their internal database. Instead, phone companies employ CNAMs to match the phone number to the correct contact name, and thus the caller identification happens.

What's new?

Enhanced Caller ID!

You must have heard of the popular saying "change is only constant.'' The same applies to caller ID as well. Just the Caller ID is a past thing now. It just displayed the phone number that was making the call. It was created to assist consumers in deciding whether or not to pick/answer a call depending on the number calling. When a conventional caller ID is used, if the caller's information is saved in the receiver's phone, the name stored on the device is displayed instead of the number.

But today, companies are providing enhanced caller ID. This is a technology that leverages information from the telephone network to identify who is making the call. To put it another way, enhanced caller ID allows you to label your phone calls and tell your consumers that the person on the other end of the line is trustworthy.

It's very simple; whenever someone receives a call from a person who isn't on their contact list, the enhanced caller information feature will try to look up the number and any matching information in a public repository or carrier database. If a match is detected, the enhanced caller ID function will show the caller's name as well as his or her phone number.

Benefits of Enhanced Caller ID

1. You get to know the name of the person/business making the call.

2. You can easily detect spammers with the help of the enhanced caller ID.

3. Your consumers can easily identify with your business.

4. You get to improve the customer experience.

5. You build the trust factor.

6. Businesses can have more engaging interactions with their potential customers.

7. Low rate of fraudulence.

8. Increased call answer rates.

Caller ID is one of those features that every business must have - as it can help entrepreneurs use it to their advantage and grow.

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