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Go4customer Blog

Call Center in India Substantiates Business Growth

Posted by Sanjay Poddar

No doubt, businesses of all kinds are interested in sharing information about their products and services with existing and prospective customers. This helps them easily market their brands without increasing the cost of promotion. In recent times, the reduced costs of telecommunications and information technology have made it increasingly economical to carry out information sharing functions, which paved the way for call centers to exist.

The primary functions of call centers are to respond to telephone calls and provide information and marketing products or services to existing and prospective customers. The center that deals with phone answering service is referred to as an inbound call center and the center that specializes in providing information and marketing over phone or email is known as an outbound call center.

As far as India is concerned, the growth of call center continues unabated with its services are moving ahead of back office process. Today, the call center in India endeavors to adopt strategic approaches in order for attaining economics of scale coupled with benefits of consolidation and standardization across scattered business units and locations.

At present, the call center in India is an assimilation of large and educated workforce and time zone advantage, making it viable for rendering telemarketing services, technical helpdesk services, CATI services, disaster recovery services, email support services and chat support services. There is a revelation that companies from across the globe want to take advantages of inbound and outbound call centers in India that include cost-effective outsourcing services, improved customer service delivery capability and reduced operational costs. So, avail the benefits of call center in India i.e. Ahmedabad and stay ahead in the race.

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