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Go4customer Blog

Innovations in Technology Transforming Global Outsourcing Landscape


The outsourcing industry in India has been witnessing an overwhelming growth owing to the professional expertise and state-of-art technology used by the call centers in the country. According to a research conducted by a leading business magazine Forbes, managers of national and international organizations are increasingly shifting their focus towards service vendors offering outsourcing services in order to improve their bottom line performance. Over the years, BPOs are considered as an unbeatable strategy to attain results beyond savings.

Let’s take a quick glance at how call center Industry is acting as a game changer in creating and transforming the global outsourcing business

In this fast paced business environment, enterprises are increasingly using business process outsourcing services to structure and streamline their backend operations. The emerging business models and advancements in new technology have led to the development of new solutions for emerging markets. These are the considered as the major factors that have facilitated India in retaining its position as the sourcing leader worldwide.

In a press conference conducted by the NASSCOM Strategic Review 2013 in Mumbai, the company’s chairman indicated a rise in the global technology opportunities and expenditure created through the adoption and implementation of disruptive technologies to propel the country’s economic growth in the financial year 2014. The analysts anticipate that the domestic revenues will surge at the rate of 15% per annum and reach nearly INR1200 billion.

As BPOs are changing the way enterprises operate; in terms of their organizational structure, ability to serve customers, and rewarding and incentivizing people; more and more companies are increasingly sub-contracting their non-core business functions to capitalize on the inbound and outbound call center services offered by the vendors.

The third party service providers also have extensive client experience, along with supporting tools and methods, which enable companies to achieve more effective and faster workforce transitions. They further help businesses to:

1. Align their organizational structures as well as operating models, which allows them to have a better focus on their core business functions

2. Enhance capabilities and skills of their manpower by providing regular training sessions and perfuming knowledge transfer across various teams

3. Execute better coordination between outsourced and retained workforces, along with paying close attention to workforce collaboration.

Hence, outsourcing units in India are providing end-to-end solutions to businesses to help them achieve better performance by streamlining their operations, bridging gap between clients and its customers, and achieve cost advantage by reorganizing their existing organizational structure.

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